Posts Tagged "email marketing"

Email Marketing That Creates Buyers Not Talkers

Have you ever wondered why your emails fall on deaf ears? Do you care enough to find out? Most email marketing follows the "jam it all in and they'll find something interesting" approach, still sending one email to everyone, and not interest groups of contacts (segments). We've all done it. Segmenting sounds dull,...

Does Your Email Marketing MOVE People To BUY?

Or "How to CREATE a GREAT REASON For CHANGE" Marketing will not change people's habits, actions or behaviour by just being interesting and without good reason. Reason for change in the mind of your audience comes from completely what's in it for them, personally and in 3 seconds flat.Are you finding reasons t...

Getting More From Every Visitor, Lead and Customer

Most people describe email marketing as "blasting an email to your database". For many it's a fair description because this is EXACTLY what they do.One email to smash them all!Let's redefine it for the record, your email marketing service is a place where your prospect and customer information lives. Its where ...

Email Marketing and the Buying Revolution

The way we buy has changed out of sight.No more are we interrupted constantly by companies with large budgets, we are sidled up to and consistently convinced over time over multiple channels.Even our vision is retargeted, followed over the internet and crossing channels wherever we are.Have you real...

The Australian Email Marketing Benchmark Report 2013

Inside this report we present the marketing secrets learned from tens of thousands of ACTUAL Australian email marketing campaigns. The data comes from 6 months of campaigns from over 272 Million Australian marketing emails sent through BrandMail!Imagine knowing the 3 days no one else sends email, without sacrificin...

Email Marketing – Just Do It

Email marketing GIVES YOU $54 for every single $1 spent, but even though it is one of the lowest cost, highest return marketing activity ANY BUSINESS can do to create opportunities for their brand. Despite this, less than 83% of Australian businesses actually - just do it!We go through the reasons this is the case ...